Sponsored by:
Winner 2010
Stardotstar with Nosey Parker
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The judges said
"People who work in technology are accustomed to a chorus of complaint from our friends and loved ones - "Why does new stuff always have to be so difficult to use?" So the judges were delighted to recognise a genuinely compelling use of new technology - indeed, our winner has already received the highest form of flattery - imitation by a HUGE competitor!"
Entrant’s description
Nosey Parker iPhone app helps people find the closest, cheapest or safest car park anywhere in the UK. With a database of over 13,450 car parks and 1.8 million spaces, it can save you time, petrol and money! In the first week of launch on the app store, the app was purchased over 2266 times, rose to position 21 in the over all UK App Store, and became the 32nd highest grossing app in the UK for a number of days. (Note: End of week two 5078 purchases)
Shortlist 2010
- 4i Security with The OMC Online Security System
- Code Computerlove with Digital technologies for online automated tailoring service
- myebook Ltd with myebook.com
- Scraperwiki Ltd with Scraperwiki
- Stardotstar with Nosey Parker
- PiP Interactive with PiP Interactive
Judging Criteria
Submissions should demonstrate how the application of original, new, or advanced digital technology has enabled the execution of a project, product or service, or has been used to increase its effectiveness in delivering business or other tangible objectives.
Closing date for this award was 8 March 2010
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